Fruit is the New Junk


Format – Digital TVC
Director – Nihaarika Negi
DOP – Raaj A. Chakravarti
Line Production Company – Katalyst Creates
Line Producer – Siddhi Pujara
IG International is the largest importer of exotic fruits in India. This advertisement was shot to promote the idea of “FRUIT IS THE NEW JUNK” and tries to make people embrace the habit of eating healthy

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